MSVU Social Media Course Blog

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Social Media…is it dead?

Upon checking out Livingston’s Buzz Bin blog for the last time (for this course), it was interesting to find him talking about BlogPotomac – a “unconference” held in DC focused around social media and marketing sponsored by Livingston Communications. The event was held on June 12th and generated a great deal of buzz (mostly positive) on Twitter and numerous blog sites. However, Livingston stated on his latest post on the Buzz bin that the final BlogPotomac will be held in October. One of the reasons why Livingston has chosen to end the conference, is because of his claim that social media is dead.

 At first this statement might seem shocking and make you think “no its not! Its just beginning!”. Livingston explains the statement by saying that from an innovators perspective, widespread adoption of social media. Because the technology cycle has been maturing towards social media, Livingston claims it is no longer a new and unique type of communicate. Livingston also reaffirms that this doesn’t mean social media will go away, there will just be more of a focus around the future of social.

 After thinking about this further, i have to agree with him. Social media has become so integrated into our lives that it feels like nothing surprises us anymore. We may stumble upon a new tool that makes us go “hmmm…this is neat” but overall, we have adapted to social media. I think back to a time hen people would ask “what’s a Blog?” or “what’s Facebook?” – and that was when social media was new. Nowadays, if social media isn’t part of your daily life, you have at least heard of such tools as Twitter, YouTube, and Facebook.

When thinking about this I can’t help but think about Apple, and their constant slew of new products always coming out. When the iPhone was introduced, the initial response was overwhelming, but now Apple could put out various new versions of the phone, with one or two different features, but we will never embrace the new versions as much as the original iPhone.

 Personally, I know for sure that social media will not slow down, and it will only become more and more common in the everyday lives of individuals and the corporate world alike. The future is bright, and more and more tools will be introduced to us. We may not be surprised when this happens, but we will for sure keep embracing social.

 What do you guys think? Any thoughts on the future of social media?

 On an ending note, I’d like to say how enjoyable it was following the Buzz Bin for this course. I will for sure keep checking back!

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June 22, 2009 - Posted by | Really Relevant Interesting Stuff, Review of Monitored Site

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